Insignia acquired Truco in June 2014 from Arbor Investments which had purchased the company in 2004.. Truco Enterprises is an asset-light developer and marketer of tortilla chips, salsa, and queso under the On The Border (OTB) brand. For more information, please visit www.ontheborderchips.com. Truco Enterprises is the exclusive licensee of the On The Bor der brand for food products sold through retail. Truco Enterprises is the exclusive licensee of the On The Border brand for food products sold through retail. About Insignia Capital Group . Product Types. Insignia partners with company founders and management teams to help drive growth and achieve true business potential. Tortilla Chips; Products Offered. Truco Enterprises is a portfolio company of Insignia Capital Group. Insignia Capital Group has agreed to sell Truco Enterprises to publicly traded Utz Brands for $480 million. About Insignia Capital Group Insignia Capital Group is a San Francisco Bay Area private equity firm focused on middle-market companies. All. WALNUT CREEK, Calif., Nov. 12, 2020 /PRNewswire/ -- Insignia Capital Group today announced that it has entered into a definitive agreement to sell Truco Enterprises ("Truco" or … Truco Enterprises is a portfolio company of Insignia Capital Group. Chips and Snacks. WALNUT CREEK, CA, November 12, 2020 – Insignia Capital Group today announced that it has entered into a definitive agreement to sell Truco Enterprises (“Truco” or the “Company”), a leading maker of tortilla chips, salsa and queso sold under the On The Border® (“OTB”) brand, to Utz Brands (NYSE: UTZ) for a total purchase price of $480 million. About Insignia Capital Group Truco Enterprises is the exclusive licensee of the On The Border brand for food products sold through retail. Truco Enterprises is a portfolio company of Insignia Capital Group. Truco Enterprises is a portfolio company of Insignia Capital Group. No products listed on PotatoPro.com for Truco Enterprises. The deal will see Utz buy Truco from Insignia Capital Group for $480 million, subject to a customary post-closing purchase price adjustment. Truco Enterprises is a portfolio company of Insignia Capital Group. For more information, please visit www.ontheborderchips.com.