Virtual reality – where users wear a headset and are … The 5 Biggest Virtual And Augmented Reality Trends In 2020 Everyone Should Know About. 67% of media planners and buyers want AR/VR ads in digital marketing campaigns. The report has been prepared based on an in-depth Augmented Reality for Advertising industry analysis with inputs from industry masters. Simply put, augmented reality is a technology that creates a digital interface in the environment around a person by placing virtual objects in real-time in the real world. Augmented Reality: The Real Game-Changer for Marketing in a Post Covid World. The insightful data of the market is generated through interviews and data collection from the industry experts and professionals. AR enables ‘bi-directional marketing’ to individual customers to aid both in-store and online shopping. October 23, 2020. In 2020, there are 1 billion augmented reality users. The AR market is projected to be worth over $18 billion in 2023. Outdoor advertising printed murals were placed around Los Angeles and San Diego. AR revenues will surpass VR revenues in 2020. Augmented Reality for Advertising Market Data and Acquisition Research Study with Trends and Opportunities 2019-2024. In other words, AR allows customers to review virtual products in their real-life environment, through computer-generated images on a screen to see how well they fit in their lives. Marketing Plan in 2020 Web AR Out-of-Home Advertising. AR has finally grown up; once infamous for gimmicks such as face filters on … The Global Augmented Reality for Advertising Market report is an investigative study of the market, along with an analysis of its key segments. Augmented reality users fall into the 16-34 age group. The Augmented Reality for Advertising report covers the existing situation and the growth prospects of the worldwide Augmented Reality for Advertising industry for the period 2020-2026. While brands have dabbled in augmented reality (AR) for years, 2020 marks the tipping point where it’s becoming an integral part of marketing strategy, helping create meaningful and emotional consumer connections. Adobe Stock. No Jitter recently reported on the rise of Augmented Reality this year, with adoption accelerating as a result of COVID-19. 70% of consumers believe AR can bring them benefits. The report is constructed through a thorough primary and secondary research. Popular drinks brand BON V!V Spiked Seltzer recently launched their Out-of-Home Augmented Reality marketing campaign throughout the West Coast of the America.